The platform for Instagram influencers to monetize their social media popularity.
Meet PhotoCulture, Inc.
Why is your company the best option to solve the problem you're solving?
PhotoCulture is THE platform for Instagram influencers to monetize their social media popularity. Brand endorsement deals via agencies are the current model for influencers, yet income is sporadic. Agencies are repping influencers, but with inconsistent income. Influencers are struggling financially. PhotoCulture will provide consistent income for influencers. We put them in the driver's seat. PhotoCulture provides bi-directional value for influencers and fans, which is extraordinary. PhotoCulture will reward Instagram followers, providing: Meaningful recognition by the influencers they admire, significant accolades, prestige, cash, and unique awards.
What nuggets of info make you interesting? Why do people care about what you're doing?
Our Social Impact: We'll be curating the influencers, choosing those who are making a positive impact in the world, people who are innovative, change-makers, and thought leaders. PhotoCulture will provide massive promotion and financial support to 501(c)(3) charities. A few dozen influencer clients will result in PhotoCulture having a positive influence on millions of people.
What else do you want us to know?
PhotoCulture is not a startup, we've generated $1.3M in sales, with customers from 85 countries. And now we are capitalizing on the perfect storm created by the prevalence of Instagram influencers and their fans, exponentially scaling our model. PhotoCulture epitomizes the double bottom line. With such upheaval these days, the need for social impact apps is bigger now than ever. The world has moved online - and we've created a space for influencers to engage with their fans in a fresh new way. This is the perfect time for the PhotoCulture app.
BEHIND THE COMPANY
CEO/Founder: Steven Churchill
What is your company's secret sauce?
Thumos is a Greek word expressing the human desire for meaningful recognition. This motivator in human behavior is the secret sauce within the PhotoCulture app.
What's the best entrepreneurial advice you've received?
"I wish to help lead an era of conscious capitalism where 'doing well by doing good' becomes the norm rather than the exception." Howard Leonhardt
What sets your company culture apart?
We believe in the double bottom line, the idea that a company can be highly profitable - and make a difference, providing significant value to our users. PhotoCulture meets these criteria very well. Indeed, we've always had this dual agenda here.