Veritas Substrates is an AgTech company addressing the rapidly growing, global substrate market as plants move from native soils into the multi-billion-dollar opportunity of providing reliable, productive and sustainable substrates. Having only raised a small convertible note, Veritas has already achieved over $10M in sales in 2022 (and is profitable). This is largely due to Veritas being spun out of Plant Sciences, a 40-year global leader in plant genetics with uncommon credibility and access to the global market. In addition to selling its traditional substrates, Veritas is on the cusp of launching the world’s first fully scalable, IP protected, and sustainable hydrogel substrate now being tested by the leading vertical growers including Bowery, AeroFarms and Plenty.